Tuesday, October 4, 2022
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Hub by Premier Inn to open London lodge on the Strand – Enterprise Traveller

Whitbread has unveiled plans for a brand new Hub by Premier Inn lodge near Trafalgar Sq..

The group has acquired 5 Strand, a freehold property inside a couple of minutes’ strolling distance of each Charing Cross station and Trafalgar Sq..

Topic to planning permission the constructing can be transformed right into a Hub by Premier Inn lodge that includes a Bar and Block steakhouse restaurant, with a gap date slated for 2027.

The event represents a complete funding of over £200 million together with development and associated prices.

Premier Inn launched the Hub model in 2013, with the primary property opening in Covent Backyard the next 12 months.

There are at the moment 14 Hub accommodations in operation throughout central London and Edinburgh, with a number of extra below growth in places together with Farringdon Street and Camden Excessive Avenue.

Hub by Premier Inn to open on Farringdon Street in 2023

In 2020 an 89-room Hub property opened Lillie Street, reverse the Earls Court docket growth web site and near London’s West Brompton station.

Options of the model embody “compact” rooms (about half the house of a normal Premier Inn room, though Larger Rooms are additionally obtainable), with expertise together with good TVs, ensuite bathe rooms, pull out desks and free wifi.

For our evaluate of the Hub by Premier Inn London Metropolis Financial institution (revealed in 2019), see:

Lodge evaluate: Hub by Premier Inn London Metropolis Financial institution

Commenting on the information Whitbread’s CEO Alison Brittain, stated:

“I’m delighted that we’ve been in a position to purchase this iconic location, which is about to change into our newest hub by Premier Inn lodge. It’s in a primary place and is ideal for the hub model which is continuous to carry out nicely.

“The acquisition reinforces our confidence in the long run potential of the London market, the hub by Premier Inn model and the expansion prospects of our UK enterprise.”




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